Tag: writing

Was It Always This Simple? Day 33 and the Truth About Starting

~ David Willis ~ Leave a comment

Day 33 of the 7-40 Challenge
Monday, February 2, 2026

Welcome to Day 33. I’m still here. Still going. And today, I accomplished all seven of my daily goals.

My hand is finally starting to feel better. My head’s in the right frame of mind. And I’m looking forward to getting after my goals even harder as we finish Round 1, move through Assessment Week (Feb 10-16), and charge into Round 2.

The Checkpoint

I started this year by writing out a goals list—a detailed vision for what I wanted 2026 to be. It’s not usually my forte, but I’ve been reviewing it regularly.

And right now? I’m actually on track.

The milestones I aimed for in Round 1? I’m hitting them:

  • 33 days of perfect execution on all seven habits
  • 8.5 pounds lost (already exceeded the lower target for Round 1)
  • Novel first revision complete (97 chapters, now with beta readers)
  • Daily blog posts (33 consecutive days of content)
  • Social media breakthrough (Day 23 – years of avoidance overcome)
  • Gratitude practice grounding the journey (weekly Thank You Campaign)

Coming up next: the second revision of my novel. My wife and son have been reading the first draft—it’s the first time I’ve ever written something like this and had people actually review it. I’m eager to get through it and keep going.

And as I mentioned yesterday, I’ve also started outlining a new novel (The Light Bearer) that’s been dormant in my head for five years. That’s got me excited too.

My daily habits are keeping my health and fitness on track. Overall? I’m thrilled with the progress.

The Question I Had to Ask

But here’s what I’ve been wondering: Was it really this easy all along?

Could I have just looked myself in the mirror years ago and said, “Alright, buddy, it’s time to achieve some goals. We’re going to sit down, write them out, and get after it”?

The hard truth? Yes. It really was this simple.

Easy? Heck no.

But simple? Absolutely.

Why We Don’t Start

I firmly believe we don’t achieve because we don’t risk. And we don’t risk because we’re afraid we’re going to fail.

It’s so much easier to stay where we are than to deal with failure.

But the hard truth is: everybody fails.

There’s a theory out there that if you’re willing to fail often and fail fast, you’ll find success faster than everyone else. I don’t know if that’s true or not.

But I do know this: If you put all your effort behind something you truly want to do, failure is not defeat. Failure is learning and growing along the path you’ve laid out for yourself.

Which is ultimately what we want to do.

What Writing Down Goals Actually Does

The thing I really appreciate about writing out a very detailed list at the beginning of the year is this: I get to tell myself what it is I want to do.

I get to be my own driver, pushing toward goals that I say are important to me.

And if I don’t work on them? I’ve essentially lied to myself.

So it behooves me to actually tell the truth. To set goals I actually want to accomplish. And I’m excited to say that so far, I’ve been able to do that.

I Don’t Want to Die with My Music Inside

I don’t want to die with my music still inside me. I don’t want to die one day with creativity that could have been something.

I don’t want to be sitting as an old man wondering “what if.”

I don’t want to look in the mirror one day and realize I no longer have the opportunity because I let it slip by.

I don’t want to have to tell my wife we can’t do something because I was unwilling to try.

I don’t want to tell my son he can’t achieve what he wants in his life because I couldn’t achieve it in mine.

I want to take every opportunity God has given me to do good and be good for this world. I want to set goals. I want to achieve them. And I want to make the most of the time I have.

Because God has been so good to me. He’s blessed me so richly.

And I can’t be anything but thankful. And in my thankfulness, it needs to spur me into action and good works.

Day 33: The Truth

So here’s what Day 33 taught me:

It was always this simple. Write down what you want. Show up every day. Do the work.

Not easy. But simple.

The best time to start was 20 years ago when I first started writing “someday I’ll…” notes.

The second best time? Day 1 of this challenge.

The third best time? Right now, wherever you are.

Start getting in the reps. Start working. Before you know it, there’s going to be so much done. You’re going to build so much momentum. You’re going to get so far.

And you won’t have to wonder “what if” anymore.

Day 33: Complete ✓

All seven habits executed. Still on track. Still building.

Round 1 Progress: 33/40 days (82.5%)

Seven more days until Round 1 is complete.

See you tomorrow for Day 34.

The Little Things She Remembers: Gratitude Sunday and 27 Years of Small Holy Moments

~ David Willis ~ Leave a comment

Day 32 of the 7-40 Challenge
Sunday, February 1, 2026
Gratitude Sunday – The Thank You Campaign

I’m taking every Sunday this year as an opportunity to express gratitude for a person, situation, or memory that has influenced me in a positive way. Today’s subject: my beautiful bride.

The Memory I Forgot

We were driving to lunch today, enjoying each other’s conversation like we always do. We’ve been married for 27 years now, and it hit me: because we’re both 47 years old, we’ve got more memories with each other than we have without.

Over a quarter century of friendship. Laughter. Love. Memories. Shared sorrows. A life we’ve gotten to build together.

As we talked, we were sharing disdain for the amount of snow still left in our area. That snowstorm last week was something else, making it very hard for both of us to do things we enjoy. She loves being outside, taking care of her garden. I love walking and exercising in nature.

And then she brought up a memory that she remembered and I did not.

Apparently, a little over a year after we got married—late 1999 or early 2000—there was another snowstorm. And I was eager to make snow ice cream.

It was the first time we’d been together when it snowed. In Oklahoma, snow is not the rule—it’s very much the exception.

She remembers me going out onto our balcony with a blue Tupperware bowl (probably knockoff Tupperware we got for our wedding) and filling it with snow. I made a little over a gallon of snow ice cream.

I told her it always reminded me of my childhood—something my mom and I did together during the rare times it snowed. It has a very familiar, very nostalgic place in my heart.

But here’s what got me: She had a memory of me making it for her for the first time.

When She Remembered and I Did Not

When she brought this up, it hit me hard.

The times we share with people can be meaningful to them without us even noticing. Which means we need to share those times and be as intentional as we can be with the people we love.

It didn’t surprise me that she remembered it—that’s what she does. But what surprised me was that such a simple little recipe with snow left a smile from that long ago.

I thought: I’m grateful that there are little moments in our lives that become meaningful just because we share them with somebody we love.

Something that was meaningful to me as a kid has now become much more meaningful to me as an adult because it made my bride smile.

Becoming One

There’s a principle in the Bible that says a man should leave his father and mother and become one with his wife. While the Bible is obviously talking about knowing her intimately and physically, I think we also need to acknowledge that becoming one with your spouse is also about bond, partnership, and shared experience.

It is a holy and awesome union that I think most people today don’t really understand.

We live in a world where people are encouraged to figure out life for themselves, their careers, their bucket list, their desires first—before they ever take the time to settle down and get married. Everything else before settling. A position I wholeheartedly disagree with.

What I found is by making that most important decision in my life early, I now had someone to share those amazing times and those struggles with. I have a beautiful champion in my corner who lifts me up and walks with me, who experiences blissful highs with me and holds me through the lows.

People do not understand what becoming one in purpose, mission, and in our lives really does.

We Didn’t Know Then What We Know Now

Back in those younger days, as we were building our young marriage, building memories, building our relationship, enjoying our friendship, we didn’t know.

We didn’t know we would go through hardship and trials. That we would struggle from time to time and overcome. That our wedding vows would be lived out year over year as they have been. Sometimes through some very scary moments.

I didn’t realize that small memories would become so sweet and full of so much meaning and texture.

I didn’t realize that those shared experiences would bind us together even more tightly, deepening the love we have for each other.

All of it comes together. And all I can do is stand in awe of the relationship I have with this beautiful woman, with a thankful heart to God for the day He brought her into my life and for every day He allows me to be her husband and her best friend.

What Gratitude Discipline Reveals

I think taking a chance weekly to be purposely grateful—not just in my marriage, but in my life in general—reminds me that I am ridiculously blessed.

I am so rich in so many ways that have nothing to do with money.

I am sitting on a gold mine of opportunity if I only tune my mind to it: an opportunity to love people, to take care of people, to serve people, to work through creative ideas, to share with people, to provide for my family, and to live a life that many people would not choose to live because they do it without gratitude or true thankfulness.

I have been blessed so richly in so many ways. How could I be anything but grateful?

It is my honor to share that gratitude tangibly with the world around me and help them, hopefully, be inspired to see the same thing. I can think of no more fitting place to start than with my marriage.

The Key to Building a Marriage

I think one of the keys to building a marriage—especially a marriage that lasts—is by cherishing and honoring not only the relationship but all those small holy moments that make it up.

Snow ice cream on a balcony in a knockoff Tupperware bowl.

A conversation on the way to lunch about too much snow.

Twenty-seven years of moments like these, stacking up into a life we’ve built together.

Sweetheart, I know you’re reading this.

I love you with every fiber of my being and more. I am grateful that you are my partner in this life and that you are my love.

For Everyone Reading This

Not everybody reading this is married. But you will have a friendship with someone special who has your back. You will have opportunities that have been given to you that you could be grateful for. You will have memories that can help spur you on to good things.

It’s all in our perspective.

Cherish the relationships you have. Honor the small holy moments that make them up.

Because someday, someone might remember a simple thing you did together—and that memory will make them smile 27 years later.

Day 32: Complete ✓

All seven habits executed. Gratitude Sunday honored.

Round 1 Progress: 32/40 days (80%)

Eight more days until Round 1 is complete.

See you tomorrow for Day 33.

The Art of Asking (for Feedback): What Amanda Palmer’s TED Talk Teaches Us About Preparation

~ David Willis ~ Leave a comment

Day 30 of the 7-40 Challenge
Friday, January 30, 2026

“Put in the time. Your ideas are worth the effort.”

That’s Carmine Gallo in Talk Like TED, talking about the preparation that goes into great speeches. I’m on Day 30 of the 7-40 Challenge, reading Gallo’s book, and learning that what separates good ideas from great ones isn’t just having the idea—it’s being willing to test it.

But what does that actually look like in practice?

Let me show you what it looked like for Amanda Palmer.

The Tour Before the Tour

If you’ve watched Palmer’s TED talk “The Art of Asking,” you know how it feels—raw, authentic, like she’s having a conversation with 1,400 of her closest friends. She tells stories about being a living statue, about crowdfunding her album, about the vulnerability of asking. It doesn’t feel rehearsed. It feels real.

That’s exactly what great preparation is supposed to look like.

But here’s what you don’t see: the tour before the tour. Palmer didn’t just show up at TED and wing it. She took that talk on the road. Different venues. Different audiences. She gave variations of her prepared speech over and over, using each performance as a testing ground. Every time she delivered it, she was watching for what landed, what fell flat, where people leaned in, where they checked out.

And then—and this is the brilliant part—she used her community as her feedback engine. Palmer has spent years building genuine relationships with her fans, and she enlisted them in making this talk better. She asked them what worked. What didn’t. What confused them. What moved them. She treated her community not as passive consumers but as collaborators in refining her ideas.

This is the opposite of the lone genius model. This is preparation as conversation. Iteration as relationship. The speech got better because she let people help her make it better.

The Risk of Real Feedback

Think about what that actually means: Palmer valued her idea enough to test it. To expose it to feedback when it was still rough. To risk hearing that parts of it didn’t work.

Most people are so protective of their ideas that they either never share them at all, or they wait until they think it’s “perfect”—which usually means they’ve polished it in isolation until it’s lost all its rough, human edges.

Palmer did the opposite. She put her rough draft in front of real people and let them tell her the truth.

This applies to so much more than public speaking.

Writers do this with beta readers—trusted people who read your manuscript before it’s finished and tell you what’s working. Stand-up comics do this every single night in small clubs, working out new material in front of live audiences, adjusting based on what gets laughs. Software developers do this with user testing. Artists do this with gallery shows and studio visits.

The best work comes from feedback loops, not from isolated genius.

What This Looks Like for Me

Right now, I’m waiting for my wife and son to finish reading my novel manuscript before I dive back into revisions. I could have ignored their feedback and just polished it on my own. But my idea—this story I’ve spent so much time on—is worth the effort of getting real feedback from people I trust. Their insights will make it better than anything I could do alone.

And the 7-40 Challenge itself is a feedback loop. Every blog post I publish gets responses. Every video on social media gets views. I’m documenting my transformation in real-time, and feedback tells me what’s resonating and what’s not. I’m not waiting until Day 280 to share “perfect” results. I’m sharing the messy middle right now and letting the feedback help shape what this becomes.

That’s preparation as conversation. That’s using community as my feedback engine.

The Takeaway

Your community, your beta readers, your test audiences—they’re not a weakness in your process. They’re not a sign that you couldn’t figure it out on your own. They’re part of the preparation. They’re how good ideas become great ones.

So here’s what Day 30 taught me: If your idea is worth doing, it’s worth testing. Put it in front of people before you think it’s ready. Use your community as your feedback engine. Be willing to hear what’s not working. Iterate.

Put in the time. Your ideas are worth the effort.

And sometimes that effort looks like asking for help.

Day 30: Complete ✓

All seven habits executed. Three-quarters through Round 1.

Round 1 Progress: 30/40 days (75%)

Assessment Week begins in 11 days.

See you tomorrow for Day 31.

Do Not Grow Weary: Day 28 and the Setback That Won’t Stop Me

~ David Willis ~ Leave a comment

Day 28 of the 7-40 Challenge
Wednesday, January 28, 2026

“Let us not grow weary of doing good, for at the right time we will reap a harvest, if we do not give up.”
— Galatians 6:9

Yesterday, I wrote about the rules that make excellence possible. I laid out my seven daily habits—the clear structure that is helping me become the husband, father, and professional I’m meant to be.

I know what I need to do. I’ve set the rules for myself. The system is working.

And then life threw me a curveball.

The Setback

A few days ago, during the winter storm, I fell. Hard. I landed on my right hand.

To say it’s bruised is an understatement.

I’ve been trying to push through. I modified my workouts. I adjusted my grip. I told myself it would get better if I just kept going.

Today, my chiropractor told me the truth: I need to lay off lifting weights for at least a week to give my hand a chance to heal.

And here’s the question I had to ask myself: Do I let this setback derail me, or do I keep moving forward?

Why Getting Fit Isn’t Optional

I’m 47 years old. Getting fit is a must because getting older is no joke. I don’t move like I used to.

This isn’t about vanity. This isn’t about looking good for summer. This is about being able to show up fully for my wife and son. This is about not being the guy who can’t play with his grandkids someday because he didn’t take care of himself now.

Time is precious. I can’t afford to waste it.

And that’s what makes this setback so frustrating. I know I need this. I know every day counts. And now my body is telling me to stop—temporarily, but still.

So what do I do?

The Wisdom of Having a Plan

Here’s what I’ve learned over 28 days: If we’re smart, we have a plan in place for setbacks because we know setbacks are coming.

That’s what setbacks do. They come.

In my 2026 Vision Doc, I wrote out a crisis management protocol:

  • Family crisis: Full priority override
  • Personal illness or injury: Keep all habits except exercise if rest needed
  • Everything else: Spit out the blood and keep going

Today falls into category two.

My hand needs to heal. My chiropractor gave me professional guidance. Ignoring that isn’t toughness—it’s stupidity.

So I’m resting today. No exercise. No weightlifting. No yoga. Just rest.

But here’s the key: I’m still doing everything else.

✓ Bible study
✓ Calorie tracking
✓ Water
✓ Reading (Talk Like TED is firing me up)
✓ Gratitude
✓ Creative work (writing this post)
✗ Exercise (resting today)

Six out of seven habits completed. The system holds.

Tomorrow: Back to Forward Momentum

Day 29, I’ll pick up with a full hour of walking or walking and yoga. No weights until my hand is healed and my chiropractor clears me.

The weightlifting will wait. The 13-week plan will adjust. The rules I set for myself yesterday? They’re still in place. I’m just applying wisdom to how I execute them.

Because the goal isn’t to prove I’m tough by ignoring my body. The goal is to become the best version of myself for my family—and that requires sustainable health, not reckless pushing through pain.

Do Not Grow Weary

Paul’s words in Galatians 6:9 keep echoing in my head today:

“Let us not grow weary of doing good, for at the right time we will reap a harvest, if we do not give up.”

The setback is frustrating. The pause is annoying. The lost week of lifting feels like wasted time.

But I’m not giving up.

I’m not growing weary.

Because I know the harvest is coming.

Twenty-eight days of consistent execution. Weight loss trending in the right direction. Novel revision progressing. Social media breakthrough in motion. Daily blog posts stacking up.

One week of modified exercise doesn’t erase 28 days of proof.

The rules are still in place. The system is still working. The mission is still clear.

I just have to be wise enough to know when to rest so I can keep going for the long haul.

What Do We Do When Setbacks Come?

We do what we planned to do.

We don’t panic. We don’t quit. We don’t let one obstacle derail the entire mission.

We adjust. We rest when needed. We keep moving forward with what we can do while we heal what we can’t.

And we remember: The harvest is coming if we do not give up.

Day 28 looks different than I wanted it to. But it’s not a failure. It’s wisdom in action.

Tomorrow, I walk. Next week, I lift again. The long game continues.

Do not grow weary of doing good.

The harvest is coming.

Day 28: Complete ✓

Six out of seven habits executed. Resting wisely to fight another day.

Round 1 Progress: 28/40 days (70%)

See you tomorrow for Day 29.

The Rules That Make Excellence Possible: Day 27

~ David Willis ~ Leave a comment

Day 27 of the 7-40 Challenge
Tuesday, January 27, 2026

I’m reading Carmine Gallo’s book Talk Like TED right now, and in Chapter 1, he asks a question that stopped me on my walk this morning:

“What makes your heart sing?”

The answer came immediately: Being a husband to to my bride. Being a father to my son.

That’s what makes my heart sing personally.

But then he asks another question: “What is your obsession? What are you passionate about?”

And that’s where things get interesting.

The Answer I Didn’t Expect

My obsession isn’t separate from what makes my heart sing. They’re connected.

I’m obsessed with becoming the best version of myself—not for followers, not for book sales, not for speaking fees—but because I can’t be the husband she deserves if I’m dragging.

I can’t be the father my son needs if I’m physically exhausted, mentally foggy, emotionally drained, or spiritually disconnected.

The better I become—physically, mentally, emotionally, spiritually—the more I can show up as the man they need. The more I can model the kind of intentional, loving marriage that’s lacking in so much of the world today.

And here’s the thing: I can’t fragment myself. I can’t be excellent at home and mediocre at work. I can’t be disciplined with my spiritual life and careless with my body.

Excellence has to run through everything, or it doesn’t run through anything.

What My Day Job Taught Me About Transformation

I’m a data professional. I’ve been doing this work for over 18 years.

And here’s what I know from my day job: There is process. There is order. There are rules.

Data management isn’t chaos. It’s systematic. Organized. Deliberate.

When you have clear rules—agreed-upon ways to do things—everyone knows how to play the game. Everyone knows what success looks like. Everyone has a shot at excellence.

If I don’t know the traffic laws, I’ll run into people.

If I don’t know the rules of football, I’ll tackle the wrong person and the other team will win.

If I don’t have clear habits, I’ll drift through life wondering why nothing ever changes.

Rules aren’t there to penalize us. Rules are there to help us play the game better.

And by knowing the rules and following the system—the workflow, the structure—we actually have an opportunity to be excellent.

The 7-40 Challenge: The Rules of My Game

So what are the rules I’ve set for myself?

I have to be spiritually healthy.
I have to be physically healthy.
I have to be mentally healthy.
I have to be emotionally healthy.

Because if I’m healthy in those four areas, I can do all the major things I need to do in my life: be a husband, be a father, be a good worker, be a good friend.

That’s why the seven habits aren’t random. They’re strategic:

  1. Bible Study & Prayer → Spiritual health
  2. Exercise (1 hour daily) → Physical health
  3. Calorie Tracking → Physical health
  4. Water (100oz daily) → Physical health
  5. Reading/Learning → Mental health
  6. Gratitude Practice → Emotional health
  7. Creative Work → Mental and emotional health

These aren’t restrictions. They’re the agreed-upon structure that makes excellence possible.

Just like the data governance frameworks I use at work, just like traffic laws, just like the rules of any game—the 7-40 Challenge works because it has rules.

And when you know the game, you can play it well.

How This Helps 1,000 People

Here’s why this matters for my mission to help 1,000 people:

I’m not trying to inspire anyone with motivational speeches. I’m not selling quick fixes or secret formulas.

I’m defining the rules of the game clearly so that anyone who wants to play can play.

Seven habits. Forty days. Analyze. Rinse. Repeat 7 times.

That’s it. That’s the game.

You don’t need to figure out your own system. You don’t need to guess what works. The rules are clear. I am proving the framework as I go.

And just like at my day job, when you define the process clearly, everyone else can follow it too.

That’s not restriction. That’s freedom.

Freedom to focus on execution instead of decision fatigue. Freedom to know exactly what “winning the day” looks like. Freedom to become excellent because the path is clear.

What Gallo’s Question Revealed

So when Carmine Gallo asked, “What makes your heart sing?” I thought the answer was simple: my family.

But what I realized on my walk this morning is that the 7-40 Challenge IS about my family.

It’s about becoming the man she deserves and the father my son needs.

It’s about not fragmenting myself—being one integrated person who brings the same commitment to excellence to every area of life.

And it’s about using the same process discipline that makes me excellent at data work to become even more excellent as a husband, father, and human. And vice versa.

The rules don’t limit me. They make excellence possible.

And if they work for me, they can work for you too.

Because the game has rules. And when you know the rules, you can win.

Day 27: Complete ✓

All seven habits executed. The rules are working.

Round 1 Progress: 27/40 days (67.5%)

See you tomorrow for Day 28.