Day 12: More Than Just Checking Boxes (Why This Challenge Is Emotional)


I’m in the Emotional chapter of “Made to Stick” this morning, and something caught my attention.

The Heath brothers tell a story about a soldier cook. He had retired, but when offered an opportunity to cook for soldiers in Iraq, he jumped at the post. When asked about his job, he didn’t say “I prepare food.” He said: “My job is morale.”

He understood something deeper than the task list. Yes, he cooked meals. But his real job was building the strength soldiers needed to keep fighting, to survive, to stay mentally sharp in war.

That hit me hard. Because the 7-40 Challenge can’t just be about checking boxes.

The Real Job

Bible study. Exercise. Reading. Water. Calories. Gratitude. Creative work.

Seven habits. Forty days. Repeated seven times.

On the surface, that’s what I’m doing. But here’s the truth: my job is to be living proof that change is possible.

I was made to help people. To make their lives better, easier, more purposeful. I feel that call deep inside me—the need to take care of people, to build them up, to show them what’s possible.

But I can’t do that and ignore myself.

I have to fill my cup so I can fill others.

Why This Is Emotional for Me

This isn’t self-improvement for self-improvement’s sake. If the goal were just about me, it would be much too small.

I’m doing this because:

My family needs me healthy and strong. Fewer illnesses means less stress on my wife. More energy means I can be active, do the home improvement projects we love, spend time doing whatever activities we choose. Better mood means better interactions with everyone around me.

My son needs to see this. Not hear about transformation someday—watch it happen in real time. So when life gets hard for him, he knows it’s possible to choose differently.

The 1,000 people I want to impact need proof. By clearly defining the transformation I’m undergoing and letting people watch it play out in real time, I’m demonstrating the courage they need to name their own transformation—which may be completely different than mine. But watching mine unfold might inspire them to face theirs.

The Ripple Effect

When I’m healthy, strong, and energized, my world improves. And everything my world touches improves.

My marriage gets stronger. My parenting gets more present. My work gets sharper. My ability to help others grows exponentially.

That’s not narcissism. That’s stewardship.

I can’t pour from an empty cup. And at times over the past twenty+ years, I’ve run on fumes, talking about “someday” while my cup stayed empty.

Not anymore.

Motivation and Movement

The soldier cook understood: his real job was giving soldiers the strength to keep fighting.

My real job? Giving people stuck in “someday” mode the courage to actually move. To break from routine’s gravity. To start now instead of waiting for perfect.

And I can only do that if I’m doing it myself.

Day 12. Twelve perfect days behind me. Not because I’m special, but because the mission is bigger than me.

Day 12 Scorecard: ✅ Bible study ✅ Exercise (Workout B – back, biceps, legs) ✅ Reading (Made to Stick – Emotional chapter) ✅ Water ✅ Calories ✅ Gratitude ✅ Creative hour

The best time to fill your cup? Now. Not for yourself alone. For everyone who needs you at your best.

My job isn’t just the habits.

It’s to be living proof that change is possible.

See you tomorrow for Day 13.

Gratitude Sunday: My Mom and George Bailey

One of my favorite Christmas movies is It’s a Wonderful Life.

When I was younger, I liked it because an angel comes down and helps a guy get through a hard time. You get to see his whole story unfold and figure out who he really is. I didn’t see the deep significance as a young person watching this movie for the first time.

As I’ve gotten older, George Bailey’s story has become far too familiar.

I see it in life all around me. People—many wonderful people—don’t realize the good they do. They don’t understand how their influence has shaped the world around them far more than they know.

One person I can see this to be true about is my mother.

A Life of Selfless Love

My mother is one of the most selfless, wonderful people I have ever met or had the pleasure to know. She is kind and caring and deeply concerned with the well-being of others.

This flows from her relationship with God, which has been solid for as long as I can remember. She loves Jesus dearly. And because of that, she has consistently, over the years, shown people God’s love in countless ways.

I’ve seen her stop in the grocery store and share God with people or stop and pray with them just because she knew they needed it. I’ve seen her give of herself and run herself ragged to make sure that the people she served and the people she loved were taken care of.

But I’m going to tell this story from my perspective, from what I’ve seen in my own life.

Songs and Stories in the Early ’80s

My mother, in the early ’80s, started telling me stories about Jesus. She would sing songs and read the Bible with me. She was very involved in making sure that I knew that Jesus loved me—and also building me up to be a confident and strong young man.

She was consistent in her love.

I reminded her the other day that she’s the reason I know Jesus, just as she’s the reason many other people in this world know Jesus as well. She’s the reason people have found hope when they didn’t have any. She’s the reason people have found kindness when they most needed it.

She has been God’s love to people repeatedly throughout her life.

And just like George Bailey, I don’t think she understands just how far her influence has gone.

The Billy Graham Question

It makes me think.

If I asked you, “Do you know who Billy Graham is?” most of us—whether we are Christians or not—have heard the name. We know he was a very famous minister. We know that he touched countless lives with the love of God and with the message of God’s salvation.

But if I asked you, “What was the name of the man who introduced Billy Graham to Jesus?” I don’t think many of us would know who that is.

You never know the effect you have on someone’s life. You never know the influence. You never know the good that you do. You’ll never see the full picture.

But that shouldn’t stop you from doing good.

My Gratitude

So to say the least, I’m grateful for my mother.

I’m grateful for the way she’s loved me and taken care of me. Even though it’s been many, many years since I’ve lived in their home, she still loves me and prays for me to this day like I’m her baby boy.

Her influence on me has been outstanding.

And I can only imagine the influence she’s had on others—the people whose names I’ll never know, whose stories I’ll never hear, whose lives were changed because she stopped in a grocery store or prayed with someone who was hurting or sang songs about Jesus to a little boy in the early ’80s.

She’ll never know how far her influence has gone.

But I do know this: I wouldn’t be here without her. I wouldn’t know Jesus without her. I wouldn’t be attempting this 7-40 Challenge without the foundation she helped build in my life.

So thank you, Mom.

For being God’s love when I needed it most.

For never giving up on me.

For showing me what it looks like to live a life of purpose.

You’re far more influential than you know.

And I’m forever grateful.

#ThankYouCampaign #GratitudeSunday #ItsAWonderfulLife #GeorgeBailey #MothersLove #Faith #Jesus #Grateful #FamilyLegacy #Influence #740Challenge #Purpose #ChristianLife #Thankful

Embracing Extreme Ownership: A Journey of Personal Growth

Welcome back, friends! Today, I’m diving into my 7-40 Challenge—a personal quest to build seven daily habits over 40 days. We’re well into this journey, and despite my occasional confusion about what day it is (is it day 24 or 25? Day 24.), I’m making solid progress. One of my key habits is dedicating 30 minutes a day to reading or listening to a book, and let me tell you, it’s been a game-changer.

The Struggle with Paper Books

I’ll be honest: sitting down with a physical book is tough for me. It’s not that I don’t love a good story or crave knowledge—I do! I once devoured a James Patterson novel and a John Grisham thriller in a single weekend. But holding a book up to my face? It just doesn’t click. Over the years, I’ve realized I’m an auditory learner. Audiobooks let me process information faster and more effectively. Thanks to Audible, I’ve built an extensive collection of audiobooks, and I keep adding to it. They’re my go-to for soaking up stories and ideas while I’m on the move.

For this challenge, I started with Creative Calling by Chase Jarvis, which was inspiring, and dipped into Building a StoryBrand 2.0 by Donald Miller, but it didn’t feel like the right time for it. Then I picked up Extreme Ownership by Jocko Willink and Leif Babin, and wow—this book is hitting all the right notes.

Why Extreme Ownership Resonates

Extreme Ownership: How U.S. Navy SEALs Lead and Win is a powerhouse of leadership principles drawn from the authors’ experiences as Navy SEALs in Iraq. Willink and Babin share gripping stories from the battlefield and translate those lessons into practical strategies for business and everyday life. As someone who deeply admires soldiers for their courage, discipline, and fitness, I’m captivated by their ability to take high-stakes lessons from war and apply them to leadership.

The core principle of the book—extreme ownership—has me reflecting hard on my own life. As Willink and Babin write, “On any team, in any organization, all responsibility for success and failure rests with the leader. The leader must own everything in his or her world. There is no one else to blame” (Extreme Ownership, p. 30). This idea challenges leaders to take full responsibility—not just for their own actions but for the outcomes of their entire team. It’s about setting a clear vision, communicating effectively, and guiding your people toward a shared purpose.

A Lesson from the Past

This concept of ownership hits home when I think about a job I had in the mid-2000s. I worked in an office that was, frankly, a tough environment. The owner smoked four to six cigars a day, and stepping into the office was like walking into a smoky bar. By the end of the day, I reeked so badly that my wife wouldn’t kiss me until I showered and ditched my clothes. Beyond the smoke, the workplace was dysfunctional. Expectations were unclear, communication was spotty, and I felt stuck, frustrated, and unnoticed despite my hard work.

While I was there, I blamed my boss, the environment, or the situation for my unhappiness. But reading Extreme Ownership made me realize I was complicit in my misery. I stayed in that job for three and a half years, comfortably miserable, without actively seeking other opportunities. It wasn’t until a friend offered to pass my resume to another company that I saw a way out. That experience taught me a hard truth: my choices, effort, and actions played a huge role in my happiness. I had to take ownership of my situation to change it.

Applying Extreme Ownership Today

It’s been 18 years since I left that smoke-filled office, and I now have a career I love, doing work that feels meaningful and fulfilling. But even now, it’s tempting to point fingers when things don’t go my way—to blame the company, circumstances, or others for my frustrations. Extreme Ownership reminds me that it’s on me to perform, to lead those around me, and to take responsibility for our collective goals. As Willink and Babin put it, “Implementing Extreme Ownership requires checking your ego and operating with a high degree of humility” (Extreme Ownership, p. 76). It’s about owning my decisions, from my work to my fitness to every area of my life.

This mindset shift is transformative. Instead of complaining or feeling stuck, I’m learning to look in the mirror and ask, “What can I do to move forward?” Whether it’s tackling a work challenge, improving my health, or leading my team, extreme ownership has to become a way of life.

Your Turn

I can’t recommend Extreme Ownership enough. It’s a fantastic read (or listen!) for anyone looking to step up as a leader in their work, relationships, or personal growth. But I’m curious—what books are you reading right now? What lessons are sticking with you? Drop a comment below—I’d love to hear your thoughts and keep the conversation going.

Until tomorrow, keep moving forward!

Reference:

Willink, J., & Babin, L. (2015). Extreme Ownership: How U.S. Navy SEALs Lead and Win. St. Martin’s Press.

Day 20 of the 7-40 Challenge: Rediscovering Focus and Embracing Authenticity

Hey there, friends! Welcome to Day 20 of my 7-40 Challenge—a 40-day journey where I’m committing to seven daily habits to sharpen my skills, clarify my priorities, and make real progress on what matters most. We’re at the halfway mark, and I’m going to be real with you: I’m feeling a bit discouraged. But this isn’t a story of defeat—it’s a raw, honest reflection on staying true to my goals and reigniting the fire to keep going. Let’s dive in.

The Struggle Is Real

Life is busy. There’s no sugarcoating it. Between work, family, and the endless stream of notifications, it’s so easy to get sidetracked. I set out on this challenge to focus on what’s important, but 20 days in, I’m realizing how tempting it is to let distractions take the wheel. Some days, I get to the end of the day and see a to-do list that’s still glaring at me, unfinished. It stings. I’ve made progress, don’t get me wrong—but I know I can do better. I want to do better.

The truth is, anything worth doing is worth doing well. I’ve heard that saying my whole life, and it’s hitting home hard right now. So, as I stand at this halfway point, I’m taking a moment to reflect on my seven habits, recommit to my purpose, and sharpen my focus for the next 20 days. Let’s walk through each goal together—not just to hold myself accountable, but to remind myself (and maybe you) why these things matter.

My Seven Habits: Why They’re Worth It

Here’s a breakdown of the seven daily habits I’m working on, why they matter to me, and where I need to step up my game.

1. Bible Study and Prayer
Every morning, I start my day in God’s Word. This habit is my anchor—it sharpens my mind, aligns my heart, and sets me up to be a light to others. I want to live out His will and make a positive impact. This one’s been non-negotiable, and I’m proud to say I’ve stuck with it. It’s not just a task; it’s a lifeline that keeps me grounded.

2. 60 Minutes of Exercise
Here’s where I need to get real. My goal is 60 minutes of intentional exercise daily, but my Apple Watch sometimes gives me credit for “exercise minutes” when I’m just walking or moving around. That’s not what I signed up for. I want focused, purposeful workouts to get stronger and healthier. For the second half of this challenge, I’m recommitting to making exercise a priority, not an afterthought.

3. Drinking 100 Ounces of Water
Okay, why is this so hard? I love my coffee and tea, but hitting 100 ounces of water every day feels like climbing a mountain. I’m struggling to stay consistent, so I’m setting a new mini-goal: 64 ounces by lunch. It’s time to stop making excuses and hydrate like I mean it.

4. Logging My Calories
This one’s been a win. I’ve tracked my calories every day, and it’s giving me a clearer picture of my eating habits. Some days, I’m on point; others, when I’m tired or craving comfort food, my calories creep up. My bigger goal is to get fit and feel good in my body, so I’m going to keep fine-tuning this habit to stay on track.

5. Practicing Gratitude
Gratitude isn’t just saying “thank you”—it’s a call to action. It’s about being so thankful for the blessings in my life—my family, my work, my home, my friends—that I’m moved to do good and love others well. I wrote about this on my blog recently, and it’s a reminder that gratitude should fuel excellence in everything I do. I want to lean into this even more, showing my thankfulness through my actions.

6. Reading or Listening to Audiobooks for 30 Minutes
This habit has been a joy. Whether I’m walking or chilling, I’ve been diving into audiobooks for at least 30 minutes a day. I finished Creative Calling by Chase Jarvis and started Building a StoryBrand by Donald Miller (the 2.0 version). These books are sharpening my mind and sparking new ideas. I’m excited to keep this going and see where it takes me.

7. Writing or Creating for My Personal Business
Every day, I’m writing on my blog, recapping my 7-40 Challenge journey. This isn’t just about checking a box—it’s about sharing my story to encourage and motivate others. But I want to get clearer on my message. These habits aren’t random; they’re about becoming a better version of myself so I can inspire others to do the same.

Refocusing for the Finish Line

As I look at these goals, I’m reminded that they’re not just tasks—they’re investments in who I want to be. Distraction only creeps in when I lose sight of that. By walking through each habit, I’m reigniting my motivation and sharpening my focus for the next 20 days. I’m not here to cram these habits into the margins of my day; I’m here to make them the heartbeat of my routine.

So, what’s the takeaway? Authenticity and focus go hand in hand. Being honest about my struggles—whether it’s getting distracted or struggling with water intake—helps me realign with my purpose. This challenge isn’t about perfection; it’s about progress. It’s about showing up, even when it’s hard, and choosing to do the work that matters.

Your Turn: What’s Your Focus?

I’m heading into the second half of this challenge with renewed energy, ready to tackle these habits with intention and excellence. But I want to hear from you. What are you working on? Is your focus razor-sharp, or are you wrestling with distractions like me? Drop a comment below and share your journey—I’d love to hear how you’re staying motivated and what’s keeping you going.

Here’s to Day 21 and beyond. Let’s do some good work!

Day 17 of the 7-40 Challenge: Let Gratitude Light Your Fire

Hey there! Welcome to day seventeen of my 7-40 challenge, where I’m pouring my heart into sharpening my skills, building unstoppable momentum, and keeping my eyes fixed on what truly matters. Today, I’m sitting here with a heart so full it might just burst—not from anything grand or flashy, but from the quiet, powerful glow of gratitude. And I want to share that warmth with you, because gratitude? It’s not just a feeling. It’s a spark that can set your whole world ablaze in the best way possible.

Let me paint you a picture. Tonight, I’m reflecting on all the blessings in my life—my faith, my family, the opportunities I’ve been given, and the endless love that surrounds me. It’s like a cozy fire in my chest, warming me from the inside out. And it’s got me thinking about something Albert Schweitzer once said: “At times, our own light goes out and is rekindled by a spark from another person; each of us has cause to think with deep gratitude of those who have lighted the flame within us.”

Those words hit me hard because they remind me that gratitude isn’t meant to sit still. It’s not a quiet moment of reflection that fades when the day ends. No, gratitude is a call to action—a nudge to take that spark and pass it on, to light someone else’s flame and keep the cycle going.

Let’s get real for a second. Gratitude isn’t just saying “thank you” and moving on. It’s about doing something with it. It’s about taking that warmth in your heart and turning it into movement, into impact. For me, that’s been so clear in this season of change. I recently made a big move—new city, new job, new chapter. My old job? It was good. It had its highs and lows, familiar faces, and steady routines. I was grateful for it, truly. But deep down, I knew I needed a change. I wanted to be closer to family, to step into something that felt like a better fit for who I am and who I’m becoming. And then this new company came along and gave me a chance. A real chance to shine. I’m so thankful for that—not just for the job, but for the opportunity to show up, work hard, and prove that their trust in me wasn’t misplaced.

That gratitude? It didn’t just make me smile on day one and call it a day. It lit a fire under me. It’s pushing me to bring my A-game, to add value, to lift others up as I go. I want to earn every opportunity I’m given and create more for those around me. That’s what gratitude does—it moves you. It’s not about chasing rewards or recognition. It’s about saying “thank you” by doing good with what you’ve been given. It’s about keeping that cycle of thankfulness alive, sparking it in others so they can feel it too.

So, here’s my challenge to you today: pause for a moment and think about what’s filling your heart with gratitude. Maybe it’s the people who’ve believed in you, the small wins that keep you going, or the simple beauty of a sunrise that reminds you life is good. Whatever it is, hold it close. Let it warm you. And then—here’s the important part—do something with it. How can you turn that gratitude into action? Maybe it’s a kind word to someone who needs it, a helping hand, or a bold step toward a dream you’ve been holding back on. Whatever it is, let gratitude be your fuel.

I’d love to hear from you. What’s got your heart glowing with thankfulness today? And how are you turning that gratitude into something real, something that moves the needle for you or someone else? Drop it in the comments below—let’s inspire each other and keep this spark alive.

Here’s to day seventeen, to gratitude that moves us. I’ll see you tomorrow for day eighteen, ready to keep this journey going strong. Keep shining, friends—you’ve got this!