Embracing Extreme Ownership: A Journey of Personal Growth

Welcome back, friends! Today, I’m diving into my 7-40 Challenge—a personal quest to build seven daily habits over 40 days. We’re well into this journey, and despite my occasional confusion about what day it is (is it day 24 or 25? Day 24.), I’m making solid progress. One of my key habits is dedicating 30 minutes a day to reading or listening to a book, and let me tell you, it’s been a game-changer.

The Struggle with Paper Books

I’ll be honest: sitting down with a physical book is tough for me. It’s not that I don’t love a good story or crave knowledge—I do! I once devoured a James Patterson novel and a John Grisham thriller in a single weekend. But holding a book up to my face? It just doesn’t click. Over the years, I’ve realized I’m an auditory learner. Audiobooks let me process information faster and more effectively. Thanks to Audible, I’ve built an extensive collection of audiobooks, and I keep adding to it. They’re my go-to for soaking up stories and ideas while I’m on the move.

For this challenge, I started with Creative Calling by Chase Jarvis, which was inspiring, and dipped into Building a StoryBrand 2.0 by Donald Miller, but it didn’t feel like the right time for it. Then I picked up Extreme Ownership by Jocko Willink and Leif Babin, and wow—this book is hitting all the right notes.

Why Extreme Ownership Resonates

Extreme Ownership: How U.S. Navy SEALs Lead and Win is a powerhouse of leadership principles drawn from the authors’ experiences as Navy SEALs in Iraq. Willink and Babin share gripping stories from the battlefield and translate those lessons into practical strategies for business and everyday life. As someone who deeply admires soldiers for their courage, discipline, and fitness, I’m captivated by their ability to take high-stakes lessons from war and apply them to leadership.

The core principle of the book—extreme ownership—has me reflecting hard on my own life. As Willink and Babin write, “On any team, in any organization, all responsibility for success and failure rests with the leader. The leader must own everything in his or her world. There is no one else to blame” (Extreme Ownership, p. 30). This idea challenges leaders to take full responsibility—not just for their own actions but for the outcomes of their entire team. It’s about setting a clear vision, communicating effectively, and guiding your people toward a shared purpose.

A Lesson from the Past

This concept of ownership hits home when I think about a job I had in the mid-2000s. I worked in an office that was, frankly, a tough environment. The owner smoked four to six cigars a day, and stepping into the office was like walking into a smoky bar. By the end of the day, I reeked so badly that my wife wouldn’t kiss me until I showered and ditched my clothes. Beyond the smoke, the workplace was dysfunctional. Expectations were unclear, communication was spotty, and I felt stuck, frustrated, and unnoticed despite my hard work.

While I was there, I blamed my boss, the environment, or the situation for my unhappiness. But reading Extreme Ownership made me realize I was complicit in my misery. I stayed in that job for three and a half years, comfortably miserable, without actively seeking other opportunities. It wasn’t until a friend offered to pass my resume to another company that I saw a way out. That experience taught me a hard truth: my choices, effort, and actions played a huge role in my happiness. I had to take ownership of my situation to change it.

Applying Extreme Ownership Today

It’s been 18 years since I left that smoke-filled office, and I now have a career I love, doing work that feels meaningful and fulfilling. But even now, it’s tempting to point fingers when things don’t go my way—to blame the company, circumstances, or others for my frustrations. Extreme Ownership reminds me that it’s on me to perform, to lead those around me, and to take responsibility for our collective goals. As Willink and Babin put it, “Implementing Extreme Ownership requires checking your ego and operating with a high degree of humility” (Extreme Ownership, p. 76). It’s about owning my decisions, from my work to my fitness to every area of my life.

This mindset shift is transformative. Instead of complaining or feeling stuck, I’m learning to look in the mirror and ask, “What can I do to move forward?” Whether it’s tackling a work challenge, improving my health, or leading my team, extreme ownership has to become a way of life.

Your Turn

I can’t recommend Extreme Ownership enough. It’s a fantastic read (or listen!) for anyone looking to step up as a leader in their work, relationships, or personal growth. But I’m curious—what books are you reading right now? What lessons are sticking with you? Drop a comment below—I’d love to hear your thoughts and keep the conversation going.

Until tomorrow, keep moving forward!

Reference:

Willink, J., & Babin, L. (2015). Extreme Ownership: How U.S. Navy SEALs Lead and Win. St. Martin’s Press.

Day 11 – 7-40 Challenge: Embrace the Suck – The Real Path to Mastering Anything Worth Doing

Hey there, fellow achievers! Welcome to Day 11 of my 7-40 Challenge, where I’m tackling seven habits over 40 days to supercharge my life, crush my to-do list, and finally propel myself forward. If you’re just tuning in, this is my quest to build momentum through small, consistent actions. And today’s habit? Reading (or in my case, listening) for 30 minutes a day.

Look, 30 minutes might not sound revolutionary, but let’s be real – I’ve gone months without cracking open a book. It’s not that I hate knowledge; I devour it. But sitting still with a physical book? That’s been my kryptonite. Enter audiobooks: my secret weapon. I can be out for a long walk, like I was today, pop in my earbuds, and dive into over a million titles on Audible or wherever. It’s multitasking magic.

Right now, I’m hooked on Creative Calling by Chase Jarvis – a powerhouse book that’s lighting a fire under my creative pursuits. And today, one idea hit me like a ton of bricks: To truly excel at any craft, to master any skill, you’ve got to grind it out.. and then be okay with sucking at it for a bit.

The Hard Truth: Work Hard, Suck Harder (At First)

What do I mean? Success isn’t about natural talent alone. It’s about showing up, putting in the reps, and embracing the awkward phase where you’re just… not great yet.

Take singing, for example. Suppose I want to belt out a tune like a pro. Even with a dash of raw ability, I need to learn the lyrics, nail the melody, build breath control, and hit those notes consistently. Hours of practice later, and boom – that random flat note still sneaks in. Especially brutal when you’re onstage, spotlight glaring, crowd expecting magic… and you flop.

I know this pain intimately. Back in high school, I snagged a solo in our Christmas show: “I’ll Be Home for Christmas.” I was pumped. Practiced? Sure, but let’s be honest – not nearly as much as I should have. I stepped up, voice cracking on a high note so sour it could’ve curdled milk. Faces in the audience winced. Ouch.

But I powered through, finished the song, and slunk offstage red-faced. Did I learn my lesson right then? Nah. I shrugged it off with a “next time” mentality and blamed puberty for those pesky high notes. Youthful delusion at its finest.

The Lesson That Stuck: No Winging It Allowed

Fast-forward to today, and that memory is a goldmine of wisdom. If I want to crush anything – a performance, a project, a passion – I can’t wing it. Most of us can’t. Preparation is non-negotiable. You’ve got to invest the time, even if it means stumbling publicly.

So, how’s this playing out in my life now? Let’s break it down:

  • Physical Fitness: I’m not the athlete I dream of being. Not as lean as I’d like. Workouts leave me aching. But I show up. I sweat. I improve. Inch by inch, rep by rep – that’s the game.
  • Writing These Blog Posts: Pouring ideas onto the page that actually help you? It takes effort. Honesty. Vulnerability. Sometimes, my drafts suck. But I revise, share the raw stuff, and get better. If I want readers like you to nod along and think, “Wow, that’s spot on,” I have to risk putting out imperfect work.

The bottom line? Anything worth chasing demands hard work – and a thick skin for the “suck” phase. Embarrassment? It’s part of the package. But keep grinding, and you’ll emerge stronger, sharper, and satisfied.

Your Turn: What Lights Your Fire… and Scares You Silly?

Now, let’s flip the script to you, my awesome reader. What are you pursuing that sets your soul ablaze and gives you the jitters? I hope you’re diving into projects that excite and terrify in equal measure. Push yourself to create, to produce, even if the world doesn’t applaud right away. Keep moving. That’s where the magic happens.

For me, it’s about unleashing ideas – whether they land perfectly or not. They need to escape my head so I can grow, build resilience, and bask in that “job well done” glow.

Thanks for joining me on Day 11. Your support means the world. Catch you on Day 12 – let’s keep this momentum rolling! What’s one thing you’re willing to suck at today to master tomorrow? Drop it in the comments below. 🚀

Embarking on the 740 Challenge

A Journey of Transformation and Self-Improvement

Hello, everyone. Today, I’m excited (and a bit nervous) to share something personal with you. I’m starting a new project—a new challenge—that I’m calling the 740 Challenge. This isn’t just another fleeting resolution; it’s a structured plan for self-improvement and betterment that I believe can truly change my life. Let me break it down for you and explain why I’m doing this.

What is the 740 Challenge?

At its core, the 740 Challenge involves seven tasks that I intend to do daily over the next 40 days. Why 40 days? Well, biblically speaking, the number 40 often represents transformation—think of the 40 days of rain during the flood or Jesus’ 40 days in the wilderness. I’ve seen enough evidence to believe that, with consistent application and persistence, real change can happen in that timeframe. It’s not about overnight miracles; it’s about building habits that stick.

But here’s where the “7” and the bigger picture come in: I plan to complete seven cycles of this 40-day challenge. That adds up to 280 days in total. Between each cycle, I’ll take seven days to pause, revisit my goals, take notes, and assess my progress. Have I achieved what I set out to? Do I need to adjust? This break will keep things pragmatic and ensure I’m not just going through the motions.

The goal? Maximum results through sustained effort. By the end, I hope to have transformed key areas of my life.

Why Now? My Personal Story

I’m 46 years old, and let’s be honest: I’m not in the physical shape I wish I was. I haven’t accomplished many of the objectives I’ve set for myself over the years. Statistically, I might have several decades ahead of me, but the older I get, the more I realize time isn’t always on our side. I’ve learned this the hard way—I’ve gone through cancer twice. I’ve seen how frail human life is, lost people dear to me, and witnessed how quickly everything can change. Those experiences have hammered home a crucial truth: there’s no tomorrow promised. We have today, and we need to make the most of it to avoid regrets.

Like many of us, I have those competing voices in my head. One sits on my shoulder, encouraging me, whispering that these are worthy goals and I can do this. The other reminds me of past failures, insisting I’ll fall short again. Which one will I listen to? The proof will be in my daily actions. It’s time to make a change. It’s time to be better than I’ve been. It’s time to transform.

The Seven Goals

As part of the 740 Challenge, I have seven specific goals that I’ll be focusing on. I’ll cover these goals in detail so you can see what they are, and I’ll report back on my progress, sharing thoughts on each one as I go through the challenge. Why are they important? Because they represent the steps I need to take control and actively pursue a fulfilling life.

Here they are:

  1. Bible study and prayer: Spend 15-20 minutes, maybe this morning, reading a chapter or devotional and praying.
  2. 100+ ounces of water: This may seem basic, but staying hydrated is foundational to being healthy.
  3. Track 2500-2800 calories: Log meals in MyFitnessPal, aiming for balanced, protein-rich foods.
  4. One-hour exercise: A mix of yoga, brisk walking, and/or lifting (bodyweight or weights).
  5. Learning/reading: Dedicate 30 minutes to a book or course—nonfiction or something inspiring.
  6. Gratitude: Write three things you’re thankful for tonight in a journal.
  7. Writing/business activities: Spend 30-60 minutes on writing (journal, blog) and/or working on projects I want to deliver.

Accountability and Looking Ahead

This blog post is my accountability mechanism. By putting this out there, I’m committing publicly to the process. I’ll check in with updates on my progress, especially after the first 40 days, and continue through each cycle. I look forward to sharing the wins, the struggles, and the lessons learned along the road.

If you’re reading this and feeling inspired (or even skeptical), join me in spirit. Maybe start your own version of a challenge. Life’s too short not to pursue transformation.

Thanks for reading. Here’s to day one of the 740 Challenge—let’s make it count.