Assessment Week – Day 1
Monday, February 10, 2026

I started reading Linchpin by Seth Godin today. Like many good books, it says more to me on the second read than the first.

The Factory

Godin talks about how the Industrial Revolution created what he calls “the factory”—the 9-to-5 job where somebody tells you what to do, you get paid to do what you’re told, you go home. You’ve been a part of the system, somebody else owns the means of production.

From standardized musket parts to Henry Ford’s assembly line, the factory seduced us into giving up what we were meant to do just to be part of the prescribed system.

The Quote That Hit Me

“People want to be told what to do because they’re afraid—even petrified—of figuring it out for themselves.”

That made me think: How many times have I neglected taking a more entrepreneurial path because I was afraid?

I’ve known for years there are projects I wanted to work on—the book I wrote and revised, the new book I’m writing, the speaking business I’ll start this year. But I’ve also spent way too much time just following instructions at work versus solving actual problems.

Being a linchpin means you know your job so well that you’re pushing the edges. You’re finding out what really needs to be done versus what the system says you need to do.

The Fake Version vs. The Real Thing

I remember a sermon where the pastor told someone who bragged about being good at Guitar Hero: “If you put as much time in on an actual guitar as you put in on the video game, you could be an actual guitar hero.”

We’re seduced by the easy, prescribed path. But I think because it’s difficult, it’s the very reason we need to do it.

What Round 1 Proved

Round 1 wasn’t the fake version. Forty consecutive days of real creative work—novel revised, blog posts written, 30,000+ people reached with Bible images. That’s not Guitar Hero. That’s the real guitar.

The Round 2 Danger

Here’s what I’m realizing as I enter Round 2: I need to lean even more into excellence and resist the urge to coast.

As momentum builds, it’s easy to phone things in. But the creative sessions, the reading, the daily habits—they’re leading me to become indispensable. Not just a factory worker following instructions, but someone figuring things out.

The Obligation

I have an obligation to myself, my family, and my Maker who gave me talents to make the most out of what I’ve been given.

I enjoy my day job. I enjoy data management. But that’s not all of who I am.

So I’m continuing in my side hustle tasks AND leaning into my day job to become as indispensable as I can make myself in both areas.

General Douglas MacArthur said, “Security is one’s ability to produce.” Being able to produce and being indispensable is about the only job security I can think of.

Assessment Week: Choosing Self-Direction

That’s why I’m working through Assessment Week—to figure out what Round 2 needs to look like.

I want to tell myself what to do with my creativity, my ability to produce. I can choose to be told what to do, or I can become what Seth Godin calls a linchpin—indispensable.

That’s who we should aspire to be. But we have to figure out how. And we have to do the hard work of getting it done.

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Assessment Week – Day 1: Complete

Round 2 starts February 17. Time to figure out what it looks like to become indispensable—in every area of life.

See you tomorrow for Assessment Week Day 2.