Day 3: The Best Time to Start Is Now

For more than 20 years, I’ve written lists. “Someday I’ll get in shape.” “Someday I’ll write that novel.” “Someday I’ll…”

Here’s what I’ve learned: someday never comes.

I’ve had wins—career success, creative projects completed. But they came out of balance. I’d crush it at work while my health tanked. I’d focus on one goal while others collected dust.

The pattern? Waiting for the perfect moment that never arrives.

So here’s my core message for the 7-40 Challenge: If it matters enough to want, it matters enough to start today.

Want to see your toes when you look down? Start today. Every day you wait, you’re choosing the opposite.

Want to write a novel? It costs nothing but focused time. The only question is whether you’ll trade scrolling for sentences.

Want to visit Bora Bora? Don’t buy the ticket on credit today—but start saving today. Take one step toward standing on top of the mountain and staring out at that ocean.

This is why I launched the 7-40 Challenge on January 1st instead of “when things settle down.” Things never settle down. I didn’t wait until I felt ready. I didn’t wait until I’d lost weight. I started messy, imperfect, and 280 pounds.

Seven daily habits. Forty days. Documented in real time.

Not because I’ve figured it out, but because I’m tired of waiting to start.

What’s been sitting on your shelf labeled “someday”?

Make today the day.

See you tomorrow for Day 4.